Andrey Makiyevskiy

Co-Founder

Andrey Makiyevskiy, Co-Founder of AIM Experience Group, has spent over a decade across the events, travel, and venture capital sectors.

Known for a meticulous, detail-first philosophy, Andrey holds every aspect of AIM Experience Group’s work to an uncompromising standard of excellence. By blending strategic vision, operational rigour and deep investment acumen, he has guided AIM’s evolution from a pioneering members club into a global group with presence across events, travel and sports hospitality.

An NYU graduate and an accomplished speaker, including on the TEDx stage, Andrey oversees the group’s growth and strategy, cementing AIM’s reputation as a leader in the travel and hospitality sectors.

Andrey Makiyevskiy, Co-Founder of AIM Experience Group
Ian Kidd, Chief Operating Officer of AIM Experience Group

Ian Kidd

Chief Operating Officer

Ian Kidd is an established luxury hospitality expert with over 25 years of experience in high-end hotel management, operations, and consulting. As the COO of AIM Experience Group, Ian brings a deep commitment to operational excellence, quality analysis, and the development of elevated guest experiences. Prior to joining AIM, Ian founded Ian Kidd Consulting in 2021, where he specialises in hotel development, quality analysis, and hospitality operations for luxury brands, including Raffles, Fauchon, and IHG. Ian has held senior leadership positions at prestigious properties, including The Savoy, Claridge’s, Mandarin Oriental Paris, and Carton House Hotel & Resort, with expertise in both F&B and Rooms operations. Beginning his hospitality journey as a professional chef, Ian holds a Bachelor’s degree in Hotel and Catering Management from the University of Surrey, England. His leadership at AIM Experience Group leverages his passion for quality, refined service, and his extensive knowledge of luxury standards to deliver unique, personalised experiences for AIM’s exclusive clientele.

Rae Etherington

Director of Business Development & Member Community

Rae brings over 20 years of experience in luxury hospitality and VIP sales, having worked with corporate clients and ultra-high-net-worth individuals around the world. In her role as Director of Business Development & Member Community, she personally leads prospective members through the onboarding journey and fosters strong, lasting relationships throughout their membership.

Her career has encompassed global Formula 1 events, luxury restaurants, boutique alpine hotels and private concierge services, giving her a broad and refined understanding of the luxury lifestyle sector. Recognised for her positivity and professionalism, Rae approaches every interaction with trust, discretion and genuine care, ensuring clients feel both confident and exceptionally well supported. Passionate about building meaningful relationships, she takes time to understand what matters most to each individual, reflecting AIM’s core principles in both her approach and delivery.

Rae Etherington, Director of Business Development and Member Community
Prudence Stubbs, Head of Experiences & Strategic Partnerships at AIM Experience Group

Prudence Stubbs

Head of Experiences & Strategic Partnerships

Prudence Stubbs is an accomplished experiential event management professional with extensive experience in the luxury sector. Currently, as the Head of Experiences & Strategic Partnerships at AIM Experience Group, she leads the creation of bespoke global experiences, tailoring each to meet client needs.

Previously, she managed events for prestigious venues under Caprice Holdings Ltd. in London, and also has a strong hotel operational background, having held various roles at Corinthia London, Shangri-La London and Sofitel Brisbane.

She is an expert in curating bespoke, luxury experiences with a deep focus on personalisation and attention to detail. Her skills lie in creating high-end, memorable moments, tailored specifically to the unique tastes and needs of her clients. She excels in fostering meaningful client relationships, ensuring every event reflects a sense of exclusivity, elegance, and sophistication.